Learn & Profit...from the World's Worst Online Marketing
Build a Niche Store Profits Gone? “Account Suspended”
The Advice
Watch your PPC every day - like a hawk. And pay your hosting bills, too.
Why?
Build a Niche Store is one of my favorite pieces of software that I unfortunately have no time to ever play with. It lets you build Ebay affiliate stores and automatically populate them with products. BANS has a great affiliate […]
Satellite TV for PC Niche is Dead, Dead, Dead
Advice
The so-called “satellite tv to pc” niche is dead - stay away from it.
Why?
Satellite tv to pc is a strange niche. It’s a piece of software sold through Clickbank, PayDotCom, to name a few. Install the software on your PC, and within a few minutes you’ll be viewing TV on your computer.
Well, not exactly. It’s […]
Wildfire News Events Create Instant Domains
Advice
Grab the domain while the news event is hot - then do something with it.
Why?
In the wake of the Elliot Spitzer prostitution scandal, it’s interesting to see how online marketers react. Whenever a significant news event happens, domainers or just plain ordinary marketers snatch up domains within seconds of the event being announced.
But what do they […]
Online Marketing Scam: “Can I Have Your Bank Account Number?”
Advice
Online scams are only short-term. And they make us all look bad, so don’t do it.
Why?
Wow… And I mean wow. This straddles the line between Sneaky-Stuff and Scam - though I would guess it’s more Scam.
Search Google for “modeling jobs” and you find content offers from an outfit called 123FindJobs.com. First page: fill in the […]
Nonsense AdWords Copy - Corporate Meatheaddery at its Finest
Advice
Don’t type in PPC placeholder text and never get back to the ad. And watch your PPC management company!
Why?
On one of my sites, this Google AdWords Content ad showed up one day. What on earth is going on here?
I surmise Business Week’s PPC person or company typed in a bunch of nonsense “lorem ipsum” text […]
Google’s Wet Dream - PPC Poetry
Advice
For PPC, give us an answer to our question on the landing page - within 5 seconds of the click.
Why?
Google content ads appear alongside your Gmail when you have an open message. God only knows what email I had open that displayed this ad for Flowers of Bad.
Hmm. ”False Translation.” Sounds interesting. On the Flowers of Bad landing […]
Google’s Squeeze Pages and Nepotism
Advice
Hey Google: send ads to relevent landing pages. Try your Optimize Ads on Your Blog page. That’s got to be better. And Google, if you need help - I suggest you read something called the AdWords Help Center.
Why?
Google AdWords hates ads that lead to squeeze pages, right? Well, search for “make money blogging.”
Top position numero uno, […]
John Chow’s Chow - Bloggers Who Stray
Advice
Newbie bloggers should hit the target topic 100% of the time.
Why?
It’s a strange phenonemon I call “John Chow’s Chow,” referring to bloggers who occasionally stray from the topic at hand.
You frequent a blog because it offers advice on site design, let’s say, but every so often it discusses dogs, weather, food, or gardening. John Chow’s favorite […]
AdSense Arbitrage: In Praise of Former Arbitrageurs
Advice
WiseGeek make even greater efforts at transforming into a real website.
Why?
It wasn’t the other day when until I wanted to know the temperature of space that I ran across our old arbitrage buddies, WiseGeek. “Back in the day” of fast and frenzied AdSense arbitrage, WiseGeek reigned as the best of the arbitrageurs pushing traffic from […]
Worst PPC in Universe Called to Judgement
Advice
Use third tier and lower PPCs only to expand your PPC reach - not as an alternative to reputable PPCs. Or better - don’t use them.
Why?
You can waste money either of two ways. Drop your cash in a big pile, douse it with lighter fluid, and drop a lighted match on it. Or you can use […]
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